The BALDESSARINI brand promotes a lifestyle based on independence and freedom. The brand itself sets the rules and boundaries within which it operates. A defining characteristic of the brand is loyalty—to itself and to the customer. The brand instills a sense of confidence in what it does. BALDESSARINI is always aware of its influence and uses it to share the joy of life. It remains true to itself, which is why it exudes such authenticity.
The brand’s approach to life stems from Hollywood in Los Angeles, California. Let’s go back to 1969. Hollywood is experiencing a renaissance. The golden age of Hollywood began with films like “Easy Rider” and “Bonnie and Clyde.” It’s a time when the speakers of a Cadillac Coupe Deville blared songs like “Bring a Little Lovin’” by Los Bravos or “Treat Her Right” by Roy Head. The brand is filled with a zest for life, a desire to enjoy the moment, and a need for freedom. To fulfill these very desires, the brand always turns to the metropolises and coastlines of Europe, where the spirit of the times is reflected in art. The BALDESSARINI brand offers its timeless and independent customers unique products characterized by a keen sense of design, a spirit of the times, and value for money. A zest for life is reflected in the quality of craftsmanship, attention to detail, and a passion for uniqueness. The brand takes its daily efforts toward sustainability as a matter of course, as this is one of its most important responsibilities toward the environment, its customers, and ourselves. High-quality fabrics with the right cut, inspired by 1970s Hollywood, set the brand apart and are authentic, with a touch of self-deprecating humor and a wink.
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